You can ask its AI-powered virtual advisor questions about your digital data and get live answers from it, with real-time suggestions on the right steps to take.

Crystal is also an all-in-one digital marketing tool to achieve greater results and simplify daily tasks for all of your branded and/or personal accounts, featuring:

• Campaign Management (for Facebook, Instagram, Twitter and Google AdWords)
• One-step multichannel content Publisher (for Facebook, Twitter, LinkedIn and YouTube)
• Social and Web Analytics (for Facebook, Instagram, Twitter, LinkedIn, Google Analytics and YouTube)
• Social Listening
• Team Sharing
• Modular Report maker
• Campaign Automation

Why is it useful?

1. it turns your social and web data into real-time feedback and suggestions on your marketing
2. it simplifies your analytics giving you a clearer overview of what matters
3. it allows you to publish all your social content in the same place
4. it makes campaign management a stress-free experience
5. plenty of other reasons!